3 ways the brain creates meaning.

Three different areas of the brain help us understand words, images, feelings and the connections between them. So, how can we best engage our brains to help us better understand big ideas?

Recognized thought-leader and award-winning innovator, Tom Wujec, is a pioneer in business visualization; this emerging practice uses images, sketches and data-driven infographics to help teams solve complex problems.

Tom Wujec on 3 ways the brain creates meaning.

Tom works with the Fortune 500 companies to foster innovation practices at all stages, from strategic and business planning to the design and implementation of advanced digital design tools.

How the brain works

Click image to watch short video in new window.

The essence of Leadership is about change but the human brain has developed at a much slower pace than society. Genetically, the inter-relationships between energy, memory and neural wiring defaults the brain to resist change while at the same time wanting to be creative. This tension underlies the fact that any change is most effectively implemented by the individual having an insight and developing their own solution.

At LeaderShape we enable improved personal performance and leadership by providing the right environment for people to reach their own solutions through insights.  We help change behaviours by focusing on practising new leadership behaviours in order to sustain change to improve levels of business success.

Danielle Grant, LeaderShape

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